Google Ads Management (PPC)
Accelerating Lead Velocity & Dropping CPA for an Enterprise Firm
1
The Client Profile:
A business scaling up operations requiring instant, high-quality corporate lead generation.
2
The Challenge:
High cost-per-acquisition (CPA) metrics and an account structure that was burning ad spend on irrelevant, low-intent search terms.
3
Our Approach:
Restructured their entire ad account from the ground up into high-performing Search and Performance Max campaigns. We paired precision intent bidding with razor-sharp negative keyword lists to completely eliminate junk traffic.
4
The Results:
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62% Reduction in overall Cost-Per-Acquisition (CPA) within the first 60 days.
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3x Increase in highly qualified inbound phone calls and digital form submissions.
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Turned their monthly ad budget into a predictable, scalable revenue engine.
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